7 de June de 2023

PR Global announces new leaders for the Digital and Tech teams

Lais Pancote joins PR Consulting Global as Digital Account Leader to coordinate design projects, audiovisual content production, web development and social media for clients in sectors such as finance, technology and agribusiness.

With more than 18 years of experience, Lais has a degree in Graphic Design, a specialist degree in Culture and Arts and a Master’s degree in Communication and Languages. She planned and executed several branding actions, increasing clients’ reputation on social media and building corporate identities.

Adriano Camargo teams up with PR Global as a Tech Accounts Lead, bringing with him over 20 years of experience in technology, communications and consulting. He holds a degree in Journalism from Universidade Mackenzie, with a specialization in Internal Communication from Comunique-se.

In addition to working for major communications agencies with clients such as ASUS, McAfee, D-Link and Orange Business Services, Adriano has also helped clients minimize the impact of national and global media crises since 2014.

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Media

The PR’s team was responsible for all media interactions of the “FT Commodities Americas”, summit organized by the British newspaper Financial Times, held in Rio de Janeiro. The event was covered by media like Reuters, Agência Estado, Agência EFE, Bloomberg, Jornal Nacional (TV Globo), Folha de S. Paulo, G1, Valor Econômico, Fast Markets, O Globo, Veja RJ, Band News, CBN and Radio O Globo. A total of 82 million potential readers were reached and over R$1.4 million in Advertising Equivalent Value.