28 de April de 2022

PR Consulting Global partners once again with SP Restaurant Week

Official public relations agency for the 29th edition of São Paulo Restaurant Week, PR Consulting Global helped the festival over 7 weeks to reach a total of 249 articles, 14 of which in super tier media. It means more than R$ 5 million in equivalent advertising value.

By highlighting the theme of the edition “Re-reading: from classics to Brazilian originality” and its importance for the sector’s economy, the agency also generated strong media visibility for the more than 180 restaurants that participated in the festival between September and October.

During the pandemic, restaurants closed their doors and many of them went bankrupt. Since reopening, São Paulo Restaurant Week, among other events in various sectors, has helped to boost the local economy, as shown in this SP2 article that the PR Global team made happen: http://glo.bo/3zA5glC.


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The PR’s team was responsible for all media interactions of the “FT Commodities Americas”, summit organized by the British newspaper Financial Times, held in Rio de Janeiro. The event was covered by media like Reuters, Agência Estado, Agência EFE, Bloomberg, Jornal Nacional (TV Globo), Folha de S. Paulo, G1, Valor Econômico, Fast Markets, O Globo, Veja RJ, Band News, CBN and Radio O Globo. A total of 82 million potential readers were reached and over R$1.4 million in Advertising Equivalent Value.